Category Archives: Technology

Social Media Primer: What’s that mean, again?

Wednesday, February 1, 2012

Small business owners: Is everybody insisting you need to market yourself via “social media”, but you’re not too sure what that means, exactly? Welcome to the (very large) club! Here’s a link to a pretty good primer of the various social media platforms the kids are using these days. Of course, this will be wholly [...]

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Using Social Media (also–what is “social media”?)

Monday, March 1, 2010

This is a pretty good article offering tips for small businesses on how to effectively use social media.
“Social Media” is a catch-all phrase for a number of new, uh, “customer outreach platforms” (“marketing” sounds so early-1990’s), including Twitter, Facebook, blogs, etc.  The most valuable tip in the article, I think, is the first one–recognize whether [...]

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