Category Archives: Marketing & Development

Social Media Primer: What’s that mean, again?

Wednesday, February 1, 2012

Small business owners: Is everybody insisting you need to market yourself via “social media”, but you’re not too sure what that means, exactly? Welcome to the (very large) club! Here’s a link to a pretty good primer of the various social media platforms the kids are using these days. Of course, this will be wholly [...]

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Turning Cold Leads into Hot Leads (hint: Warm ‘em up first)

Thursday, January 21, 2010

This post has nothing to do with the law, and so I am wholly unqualified to opine–yet I shall opine regardless.
This article is a classic example of pointing out a practice that, once it’s pointed out, seems obvious–yet few companies actually do it, and do it well.  The gist:  Many companies are good at developing [...]

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